Make It a Treat

"Make It a Treat" is similar in spirit to "everything in moderation," but still very distinct. "Moderation" suggests a regular, low-level intake of something. MIAT asks for more austerity; it encourages you to keep the special things in life special. I apply this rule in a variety of ways. For instance, I wear makeup and high heels on special occasions. But if I dressed up all the time, it would become ordinary, and I would receive fewer compliments. If makeup and heels was my everyday look, ...

 Three Categories for Memes

What kinds of memes are there? I've divided memes into three classes: distinctions, knives used to slice up reality; strategies, beliefs about which causes will produce which effects; and associations, attitudes about everything in life. Each class of meme works to program you in a different way. [...] Distinction-memes The universe is full of stuff. However, anything we say about that stuff is purely a concept-a set of memes-invented by human beings. All concepts are composed of memes. Fo...